NSPRA’s first real day of workshops and seminars provided us with an exhausting mountain of information and tips, and without recounting everything I learned at this late hour, I will instead provide you with some of the great links that were thrown out by presenters today. I’ll have to do more in-depth summaries when I have a bit more time and I’m not out partying with the NY delegation. (Great time, by the way.)
First, check out Wendy Puriefoy’s websites at the Public Education network, including the PEN website, PEN‘s Give Kids Good Schools website, and the Civic Index website she discussed in this morning’s keynote. Great reading all around and evidence that PEN is doing good work throughout the country.
I attended Tim Carroll’s skill session, “Byte Into Technology to Energize Your PR Efforts,” a fun workshop that looked at all the ways PR folks can use technology to communicate with constituents. Tim’s session examined podcasting, blogs, e-newsletters, web streaming and the dreaded database management issues we’re all tackling these days. So many things are possible. I trolled through some of his web resources, and discovered this blog done by the Mansfield Independent School District. The most recent posts were from a Mansfield delegation of educators visiting China.
By all means, check out the presentation done by Brian Woodland, APR, of the Peel District School Board in Canada. His presentation, titled “The Top 5 in 5: The Key Trends that Will Occupy You and Your District in the Next Five Years,” and most others taking place here, can be found on the NSPRA website. Mr. Woodland’s special session was informative, entertaining, and downright hilarious.
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